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How-to

Superhost Ambassadors

Superhost Ambassadors are Superhosts who help people all over the world discover the benefits of hosting. They earn rewards for bringing new Hosts to Airbnb and provide one-to-one guidance and tools to help brand-new Hosts succeed.

Check out the Superhost Ambassador Program Terms and Conditions for more information.

Becoming a Superhost Ambassador

If you’re a Superhost and want to share your experience with new Hosts, you could become a Superhost Ambassador through the Superhost Ambassador program.

The benefits of being a Superhost Ambassador include:

  • Connecting with new Hosts and mentoring them as they bring their first Airbnb listing live
  • Rewards for each eligible new listing you help bring onto Airbnb
  • Access to exclusive features, resources and insights

To be eligible to apply for the program, you must be a current Superhost and your account must be in good standing. To apply to become a Superhost Ambassador, visit the Superhost Ambassador program webpage.

Maintaining your Superhost Ambassador status

Every 3 months, we check to make sure you continue to meet the following criteria:

  • You’ve maintained Superhost status
  • Your account is still in good standing

Superhost Ambassadors who don’t meet the quarterly criteria may be granted a grace period to regain Superhost status. Airbnb reserves the right to pause participation in the program or require Hosts that do not maintain their Superhost status to reapply to the program at a later date.

Being a Superhost Ambassador

There are 2 ways that you can interact with new Hosts:

  • Referring them to Airbnb and helping to answer questions as they set up a listing
  • Connecting with them directly through the Superhost Ambassador program

Referring new Hosts to Airbnb

To refer potential Hosts, you can go to your Ambassador dashboard, copy your unique referral link and share it through your preferred channels: messages, emails, social media and more. Potential Hosts who use your referral link will land on a customized page with your name and profile picture, where they can create a new listing.

Remember that you’ll only receive a reward if the new Host you refer follows your unique invitation link and creates a listing in the same session. You can refer anyone who's new to hosting on Airbnb, even if they already have an Airbnb account.

If a new Host has previously received a referral invitation from someone else or has previously been matched to a Superhost Ambassador, then you won't be eligible to receive a reward.

How rewards are calculated

Earnings for Hosts you refer to Airbnb will be rewarded based on the Host Referral program terms. To view your anticipated cash reward, visit your Ambassador Dashboard. Financial rewards are periodically recalculated. Airbnb reserves the right to change how future financial rewards will be determined, as well as other terms of this program as set forth in the Host Referral terms.

When you get paid

You get paid when a new Host you have referred completes their first qualifying reservation, under the Host Referral program terms. To be eligible, the reservation must have a total value of at least $100 USD or the local equivalent (before taxes and fees)—and must be completed no later than 90 days after the new Host clicks on your referral link.

Note: This doesn’t mean that the nightly rate for the new listing has to be more than $100 USD, but it does mean that the total value of the reservation (including all nights) must be at least $100 USD.

Qualifying reservations must be legitimate bookings. Fraudulent reservations of any kind, agreements to share awards or other kickback schemes all violate the rules of the program. The Host must also be new to hosting on the platform, meaning they have never previously had an active listing. Please remember that anyone who’s previously received a referral invitation from another Host or who uses API-connected software is not eligible. People who live in certain geographies are also not eligible.

Payouts typically happen about 14 days after the guest checks out from the qualifying reservation (but may be longer depending on verification requirements or circumstances beyond our control). For example, if a qualifying reservation’s checkout date is 10 January, the payment will typically be sent around 24 January.

Connecting with new Hosts as a Superhost Ambassador

If you’re approved to be a Superhost Ambassador, you may be able to connect with new Hosts through our Superhost Ambassador program. Using your experience, you can help guide them through the process of setting up their own listing, give advice about things like cleaning and taking the right photos, share experiences and insights, and earn rewards along the way.

As part of the program, you’ll have access to a dashboard where you can keep track of the new Host connections and watch their progress. Airbnb has a library of tips, suggestions and workshops to support your journey with prospective Hosts for use at your discretion. We’ll make our resources available to help you answer questions that might come up.

Getting matched with a new Host via the program

Our goal is to match you with new Hosts who can benefit from your specific experiences. We use a matching system that is based on a number of factors, including:

  • Location: The system will match new Hosts with a Superhost Ambassador living or Hosting in their same country.
  • Timezone: Matching within the same timezone is prioritized to make it easier for you to communicate.
  • Listing type: What type of listing(s) you have—an entire place, a private room, or a shared space.
  • Language: What language(s) you speak. This can be updated in your Airbnb profile settings.

Note: We periodically reevaluate our matching system and these factors are subject to change. Matches in different countries factor in shared language.

Superhost Ambassador statistics

As a Superhost Ambassador, you’ll be able to see information about your interactions with prospective Hosts. This information includes things like response rate or the percentage of prospective Host mentees that make it to their first reservation. Periodically, new statistics will be added so you can analyze your interactions with prospective Hosts.

How rewards are calculated

The amount you earn from mentoring new Hosts is based on your country of residence. To view your anticipated cash reward, visit your Ambassador Dashboard. Financial rewards are periodically recalculated. Airbnb reserves the right to change how future financial rewards will be determined.

When you get paid

You get paid when a new Host you've been matched with completes their first qualifying reservation, under the Superhost Ambassador Terms. To be eligible, the reservation must have a total value of at least $50 USD or the local equivalent (before taxes and fees)—and must be completed no later than 365 days after you are matched with the new Host.

Note: This doesn’t mean that the nightly rate for the new listing has to be more than $50 USD, but it does mean that the total value of the reservation (including all nights) must be at least $50 USD.

Qualifying reservations must be legitimate bookings. Fake reservations, reservations made by family or friends, agreements to share referral awards or other kickback schemes all violate the rules of the program. The Host must also be new to hosting on the platform, which means that they’ve had no previously completed reservations on Airbnb across any of their listings.

Payouts typically happen about 14 days after the guest checks out from the qualifying reservation (but may be longer depending on verification requirements or circumstances beyond our control). For example, if a qualifying reservation’s checkout date is 10 January, the payment will typically be sent around 24 January.

Superhost Ambassador guidelines

Ambassadors should keep these guidelines in mind:

  1. To create context on the support you provide, it can be helpful to introduce yourself as a Superhost Ambassador whose goal is to help new Hosts successfully get started with hosting on Airbnb.
  2. Superhost Ambassadors are not Airbnb employees and do not work under the direction of Airbnb or its employees. This must be made clear to referrals and new Host connections in your communications. Superhost Ambassadors are independent contractors with their own businesses and must not incorporate Airbnb's name, logos and other IP in all marketing tools such as domain names, business names, trademarks, bidding on keywords, social media handles or other source identifiers. More details can be found in the Superhost Ambassador Program Terms and Conditions.
  3. You should not provide legal, tax or other specialized advice requiring a license or expertise in the field, such as tax, property, leasing, valuation or permitting, in your activities as a Superhost Ambassador.
  4. Successful Superhost Ambassadors don’t spam referrals and new Host connections. They respect the others’ privacy and only communicate with people who have agreed to be contacted by you.
  5. In emails, social media and other materials, you might consider including a disclosure such as “As an Airbnb Superhost Ambassador, I earn when you become a Host.”
  6. Superhost Ambassadors don’t have permission to create marketing collateral, including website use and social posts, that could give the impression that they are from Airbnb or associated with Airbnb in a way that may be misleading to new Hosts or other third parties.
  7. Airbnb encourages Superhost Ambassadors to build their businesses and brands, but if a Superhost Ambassador receives a new Host referral from Airbnb, the Superhost Ambassador may not charge nor require any payment from that referral for Airbnb Setup support.
  8. Don’t engage in fraudulent activity, which can include creating fake bookings, reaching agreements to share awards, and/or making contact with new Host referrals from Airbnb, but then being unresponsive to their requests.
  9. You should not share commercially sensitive information about your commercial strategy - including your pricing strategy - with new Hosts, or influence the prices set by other Hosts. Hosts have full control over their own pricing and can adjust their pricing at any time and in any way they want.
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